Hear and now: Follow the changing story of Indian music - Hindustan Times
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Hear and now: Follow the changing story of Indian music

ByKarishma Kuenzang
Jul 24, 2023 07:42 PM IST

Music is changing. Musicians are pivoting too. See how Sanjeeta Bhattacharya, Anand Bhaskar, Rashmeet Kaur and William Basaiawmoit are keeping up

Good music reaches your ears. Great music goes right for your heart. But for either to happen these days, it has to take some pretty twisted routes to find you in the first place.

Sanjeeta Bhattacharya, William Richmond Basaiawmoit, Anand Bhaskar and Rashmeet Kaur tell Brunch how they navigate viral hooks, app discoveries, online fame and offline challenges.
Sanjeeta Bhattacharya, William Richmond Basaiawmoit, Anand Bhaskar and Rashmeet Kaur tell Brunch how they navigate viral hooks, app discoveries, online fame and offline challenges.
Rashmeet says, “Everything is saleable online, but at the end of the day, you must think about how you are getting better as an artist”. (@COKESTUDIOBHARAT)
Rashmeet says, “Everything is saleable online, but at the end of the day, you must think about how you are getting better as an artist”. (@COKESTUDIOBHARAT)
Anand Bhaskar says “I’m not a numbers person. If I’ve heard a song and it has stayed with me, then that’s what matters”. (@BHASKARVILLE)
Anand Bhaskar says “I’m not a numbers person. If I’ve heard a song and it has stayed with me, then that’s what matters”. (@BHASKARVILLE)
Sanjeeta Bhattacharya sats, “India’s music schools need to concentrate more on teaching students how to navigate the volatile music industry. (@SANJEETA11)
Sanjeeta Bhattacharya sats, “India’s music schools need to concentrate more on teaching students how to navigate the volatile music industry. (@SANJEETA11)
The Shillong Chamber Choir will be on Coke Studio Bharat and upped their social media presence this year. (@COKESTUDIOBHARAT)
The Shillong Chamber Choir will be on Coke Studio Bharat and upped their social media presence this year. (@COKESTUDIOBHARAT)
William Richmond Basaiawmoit says, “Online, people will consume your content and love you quickly. They’ll also move on just as quickly”.
William Richmond Basaiawmoit says, “Online, people will consume your content and love you quickly. They’ll also move on just as quickly”.
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