Whose influence is it anyway?
Hindustan Times |
Bharat Gupta Jul 19, 2020 08:13 AM IST
They’re smart. They’re clueless. They connect with the audience. They’re fakes. Clearly, the fashion industry is divided over social media influencers
Fashion has always been subject to perception and interpretation, much like beauty. Culturally, it has influenced society in how one must look to be accepted. Designers innovate to stay relevant and a step ahead; models define a certain sense of aspiration. Both do this to lure clients into following an aesthetic they believe in. This portrayal of fantasy that seems unattainable for the “masses” translates into fashion being perceived as for the elite.
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