Preity Zinta praises IPL's journey as its media rights get sold for ₹44k crore | Bollywood - Hindustan Times
close_game
close_game

Preity Zinta praises IPL as its media rights are sold for over 44000 crore: Employing thousands, entertaining billions

Jun 14, 2022 12:14 PM IST

Preity Zinta has shared how proud she feels to see the growth of the Indian Premier League, the media rights auction of which was held on Monday. 

Preity Zinta, co-owner of IPL team Punjab Kings, is one of the many who are amazed at the worth of Indian Premier League, the media rights of which were sold on Monday. She praised the league for employing thousands and being completely made in India. The league's Indian sub-continent TV rights went for a whopping 23,575 crore while the digital rights were won with a bid of 20,500 crore at the media rights e-auction. The IPL has not revealed the names of the bid winners so far. Also read: Preity Zinta shares selfie with Aishwarya Rai, Rani Mukerji, Kareena Kapoor, fans call them ‘Bollywood queens of 90s’

Preity Zinta shared a post about IPL media rights auction.
Preity Zinta shared a post about IPL media rights auction.

Sharing her anticipation ahead of the big reveal, Preity shared a picture of herself along with a note on Instagram. "Waiting to hear the BCCI announce the new IPL media rights. What an incredible sports property IPL has become! Employing thousands and entertaining billions across the globe, it’s dwarfing all other sports leagues by its incredible growth and it’s completely Made In India. Aur kya chahiye (what more is needed) #ipl #iplmediarights #tiing."

Hindustan Times - your fastest source for breaking news! Read now.

Preity Zinta shared a post about IPL. 
Preity Zinta shared a post about IPL. 

The BCCI is set to laugh its way to the bank after selling its IPL TV and digital rights for the Indian sub-continent for a combined amount of 44,075 crore (around $6 billion), making it one of the richest entities in the sporting world. As of now, the amount the board has earned is already two and half times more than the 2018 auction value of 16,347 crore. The television rights were sold for 57.5 crore (per match) and digital for 50 crore (per match).

Preity currently lives in the US with husband Gene Goodenough and kids Jai and Gia. During the last IPL, Preity shared a few pictures of how she watched cricket matches on television, in the company of her children. She then flew to India for a few matches.

The actor recently flew down to India and attended Karan Johar's birthday bash with husband Gene. She was spotted in a shimmery green dress.

Oscars 2024: From Nominees to Red Carpet Glam! Get Exclusive Coverage on HT. Click Here

Get more updates from Bollywood, Hollywood, Music and Web Series along with Latest Entertainment News at Hindustan Times.
SHARE THIS ARTICLE ON
Share this article
SHARE
Story Saved
Live Score
OPEN APP
Saved Articles
Following
My Reads
Sign out
New Delhi 0C
Friday, March 29, 2024
Start 14 Days Free Trial Subscribe Now
Follow Us On