Aparna Jagdhari

After graduating from NIFT, Delhi she worked on product, computer aided design, textile-weaving projects and designed costumes for several plays. Realising that fashion was her true calling she established her store - Freefalling - in 1999.

She describes her silhouettes as basically western but with an Indo-western look. Colour is the very essence of expression, and the main focus in her clothes is colour blocking. Bold colours are juxtaposed in a graphic style. Her clothes allow the freedom of self-expression in that they can be worn as separates or combined in various ways.

The look can be very bold, or more subdued. Freefalling clothes are supplied to Ensemble and Melange in Mumbai, Ogaan in New Delhi, Ffolio in Bangalore, and Taj Khazana. Having done two research and design projects in Himachal, she is very interested in research work and the exploration of the rich textile heritage of India with the modern methods which are being explored around the world.

Collection LIFW 2003 freefalling design studio

The collection for this year has a silhouette reminiscent of early nineteenth century silhouette with fitted tops and big skirts. Skirts dresses, trousers, capris, corsets and jackets make up the col1ection. Long and knee length skirts are a very prominent feature in the collection look being feminine but structured. Layering has been done in the collection both in a single piece as well as in the whole ensemble.

Detailing like patchwork, quilting, headwork and threadwork, dart manipulation, gathering are the surface ornamentation techniques in the collection. Color techniques like tie and dye and block printing have been used. Floral patch motifs have been used to portray three-dimensional effects.

Mainly natural indigeneous Indian fabric.s have been used in the collection. Matka silks from Bihar, Chanderi silks and cottons from Madhya Pradesh, South silks, raw silk and. Tafettas silks, chiffon, organzas, South cottons, cotton voil,cotton lycra, denim and linen have been used along with some other fabrics for detailing.

Colors like pink blue, red, orange, blue, yellow, turquoise have been used along with neutral colors like white, grey and black. In a single ensemble one piece is or a neutral colour to balance the look.